Last updated: 8 September 2026
Information provided in accordance with the Companies Act 2006, the Companies (Trading Disclosures) Regulations 2008, the Electronic Commerce (EC Directive) Regulations 2002 and § 5 of the German Digital Services Act (Digitale-Dienste-Gesetz, DDG).
MF COMPANY GLOBAL LTD
Trading as Lirae London
71–75 Shelton Street, Covent Garden
London, WC2H 9JQ
United Kingdom
Legal form: Private Limited Company (LTD)
Registered in: England and Wales
Company registration number: 16409523
Registry: Companies House, Cardiff
Date of incorporation: 25 April 2025
Director: Rogério Martins Faria Junior
Lirae London is the trading name of MF Company Global Ltd. We design and sell women's footwear and apparel directly to customers online. We operate exclusively through this website; we do not sell through physical retail locations, marketplaces or third-party resellers.
Our collections are produced and dispatched by manufacturing and fulfilment partners we work with directly. Delivery timeframes reflecting this are set out in full in our Shipping Policy and shown on every product page before purchase.
We are an independent brand. We are not affiliated with, endorsed by, or acting on behalf of any other company, brand or organisation.
Email: support@liraelondon.com
Telephone: +44 7418 315190
Website: liraelondon.com
Customer care hours: Monday to Friday, 9:00–18:00 GMT
We respond to all enquiries within one business day. Email is our primary contact channel and allows direct and effective communication with us.
The address in section 1 is our registered office. It is not a return address — return addresses are issued individually with each approved return authorisation.
VAT registration number: The company is not currently registered for VAT. Prices shown on this website are the final prices payable to us. Import duties and local taxes may apply to deliveries outside the United Kingdom, as set out in our Shipping Policy.
Responsible for editorial content under § 18 (2) of the German Interstate Media Treaty (Medienstaatsvertrag, MStV):
MF COMPANY GLOBAL LTD, 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
MF Company Global Ltd is the data controller for personal data processed through this website. How we collect, use and protect that data, and how you can exercise your rights, is set out in full in our Privacy Policy.
For all data protection matters, including access, correction, deletion and objection requests, contact privacy@liraelondon.com. We respond to all requests within the statutory time limits.
This website is hosted on the Shopify platform, operated by Shopify International Limited, Victoria Buildings, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland.
The European Commission's Online Dispute Resolution (ODR) platform was permanently discontinued on 20 July 2025 following Regulation (EU) 2024/3228. There is therefore no longer any ODR platform to which we can refer you.
A list of national alternative dispute resolution bodies in the EU Member States, Norway and Iceland is maintained by the European Commission and available at consumer-redress.ec.europa.eu/dispute-resolution-bodies.
We are not obliged to participate in dispute resolution proceedings before a consumer arbitration board, and do not currently do so. We do, however, take every complaint seriously and aim to resolve it directly. Please contact support@liraelondon.com first — we acknowledge complaints within 3 business days and aim to resolve them within 14 days.
All purchases made through this website are subject to our Terms of Service, Returns & Refunds Policy, Shipping Policy and Privacy Policy.
These Terms are governed by the laws of England and Wales. If you are a consumer resident in another country, you retain the benefit of any mandatory consumer protection provisions of the law of your country of residence.
We prepare the content of these pages with care and to the best of our knowledge, but we accept no responsibility for its accuracy, completeness or timeliness. As a service provider, we are responsible for our own content on these pages under general law. We are not obliged to monitor transmitted or stored third-party information, or to investigate circumstances indicating unlawful activity. Obligations to remove or block the use of information under general law remain unaffected; liability in this respect arises only from the point at which we become aware of a specific infringement. Where we become aware of such an infringement, we will remove the content promptly.
Our website contains links to external third-party websites over whose content we have no influence. We therefore accept no responsibility for that content. The provider or operator of a linked site is always responsible for its content. Linked pages were checked for possible legal infringements at the time of linking, and no unlawful content was identifiable. Ongoing monitoring of linked pages is not reasonable without specific indications of an infringement. Where we become aware of such an infringement, we will remove the link promptly.
The Lirae London name, logo, website design, layout and written content are the property of MF Company Global Ltd and are protected by copyright and other intellectual property rights. Reproduction, adaptation, distribution and any form of exploitation beyond the limits of copyright law require our prior written consent. Downloads and copies of this page are permitted for private, non-commercial use only.
Where content on this page was not created by